I was talking to my friend Jacinda recently, and a story she told me summed up so much about what is wrong with the way many businesses manage crucial changes. Her change management story starts, like many others, in 2020 with COVID-19 and its impacts on the business she works in: a large print company. Faced with a rapid decrease in demand, the company was forced to make some tough, fast decisions. Many of which turned out to be costly mistakes. Under sudden financial pressure, the company had to lay-off staff and same up with a plan that involved shutting …
